Bio
Gustavo Copelmayer
Director of Strategic Development
Executive Director within the Biotek Group with significant experience in strategic business development and a passion for resolving relevant global environmental issues. An effective leader who cares about people and is focused on re-establishing the natural balance of our environment. “Environmental sustainability is a topic very close to our hearts and something we are always striving to promote and practice in our company. We are proud to be a sustainable provider of biotechnology solutions. How satisfying to know that our decision to preserve and protect our planet, plays an important role in helping humanity face the challenges generated by climate change that we are currently facing.”
Biography
– Designed and led organizational strategy in local and international contexts.
– Designed and implemented operational plans, goals and objectives for the organization.
– Supervised annual budget preparation and other top-level financial matters.
– Supervised project initiative design and delivery to ensure efficient operation.
– Designed and implemented strategic marketing plans.
– Responsible for all international sales and marketing efforts in Colombia, Venezuela and Ecuador.
– Managed and directed sales force to achieve global sales and profit goals.
– Initiated and coordinated development of action plans to penetrate international markets.
– Provided timely, accurate, competitive pricing on all completed prospect applications submitted for pricing and approval, while striving to maintain maximum profit margins.
– Created and conducted proposal presentations to dealers, customers, and internal staff.
– Insured that all international sales personnel met or exceeded all activity standards for prospecting calls, appointments, presentations, proposals and closes.
– Developed key business relations with wholesalers and resellers throughout USA, Latin America and the Caribbean.
– Implemented retail operations including negotiations, operating policies, warranties and logistics.
– Management and development of sales forecast, market analysis, logistics and operations.
– Developed business plans and strategies for multiple product line markets that ensured attainment of company international sales goals and profitability.
– Prepared action plans by individuals as well as by team for effective search for international sales leads and prospects.
– Resolved escalated issues arising from operations and requiring coordination with other departments.
– Controlled expenses to meet budget guidelines.
– Oversaw marketing strategies from formulation to implementation; planning, budget development and advertising; digital image products.
– Designed and coordinated focal product training to support new markets and special dealer events.
– Responsible for identifying, prospecting, and securing business opportunities to support new revenue growth and market share in Miami, FL and Caribbean regions.
– Designed and recommended sales and marketing programs and sets short- and long-term sales strategies.
– Maintained contact with all customers in the international market area to ensure high levels of customer satisfaction. Demonstrated the ability to interact and cooperate with all company employees.
– P&L accountability, strategic market planning, business development, sales forecasting, marketing, pricing and sales.
– Maintained accurate records of all international pricings, sales and activity reports.
– Adhered to all company policies, procedures and business ethics codes.
– Elaborated and coordinated all subject related content including all educational activities for domestic and international students in the areas of management and personal development.
– Demonstrated tertiary teaching experience including experience in course coordination and development of learning resources for innovative and flexible learning.
– Lectured in multiple business and management courses ranging from a Bachelor degree in Business to a Bachelor degree in Accounting and IT.
– Developed and established operating policies, short-term and long-term plans and budgets based on corporate goals and growth objectives.
– Evaluated marketing programs and strategies, based on market research, sales objectives and trends.
– Managed regional sales activities in keeping with objectives, critical success factors and policies as established by the COO and executive management.
– Created and executed promotional campaigns and marketing programs to increase sales by expanding customer, resellers, and end-user base.
– Handled company communications, public relations, advertising campaigns and all facets of the regional strategic management.
– Recruited candidates and selected employees to establish new departments; trained, assessed, supervised and monitored their overall job performance.
Business Development Director
Regional Manager
Lecturer
Senior Business Development Manager
Senior Sales and Marketing Manager
Marketing
Director
Education
- Doctorate in Environmental Leadership Management | Atlantic International University; anticipated completion December, 2022
- International Business Administration, MIBA (Honors) | Nova Southeastern University, FL | 1999
- Business and Human Resource Management, BA (Honors) | Trinity International University, FL | 1994
- Communications and Broadcasting, AA | Vincennes University, IN | 1984
Skills
- Six Sigma Course: Green & Black Belt Level.
- APICS Certified Supply Chain Management.
- Cert IV 40104 Training & Assessment.
- Fully bi-lingual: English, Spanish and conversational Portuguese.
Reason for Being
Environmental issues, awareness of nature preservation and sustainability have been ecological topics that I have reflected on from an early age. Respect for our planet, humanity’s only true home, has prompted me to travel the world, study and learn from the biodiversity that surrounds us. Because of my professional experience of more than 25 years in strategic business development and marketing, environmental sustainability is an area very close to my heart and something that I have always strived to promote and practice. I have also had the privilege of being involved with the Biotek Group for more than 3 years as an Executive Director.
We are very proud to be a sustainable provider of biotechnological solutions, knowing that our decision to preserve and protect our planet is an important step in helping humanity face challenges such as, climate change, the preservation of water and the land that we live in.
This is the reason why I undertook the construction and dissemination of this website and all the related social networks in which I share texts, news, reflections and images related to our environmental awareness proposal.
I invite you to enjoy this trip!